Research 15072016

http://www.bandt.com.au/media/state-client-agency-relationship

For Case Study (FMCG)
https://www.facebook.com/KaoBiore
http://www.kao.com/my/news_201607.html
http://1utama.com.my/Files/Events/2016627554636000Kao%20Smart%20Mum%20Concourse%20Event-A5%20Leaflet%20(front_back)%203%20OL-01.jpg

The Future of Agencies

The read for today:

Future of Agencies
https://econsultancy.com/reports/the-future-of-agencies/
http://www.convinceandconvert.com/digital-marketing/the-10-strengths-of-the-agency-of-the-future/
http://jasonswenk.com/futureagency/
http://digiday.com/agencies/6-trends-will-shape-future-agencies/

Adopt Innovation, Embrace Disruption
https://www.digitalasset.com/static/documents/dtcc-embracing-disruption.pdf

Digital Innovation Agency

As there are too many creative agencies in the market, the founder has decided we had to break away from competing with them. Instead, we should focus on innovation and be the leading digital innovation agency in Malaysia. He believes innovation with a twist of creativity will win not just clients but also more interesting projects as well.

To learn more about agency providing digital innovation as their core service, I did a little research and below are the agencies on the first page of Google search result.

1. Common Good http://common-good.co/
2. Bitzesty https://bitzesty.com/
3. Makeable http://www.itsmakeable.com/
4. Adaptive Lab https://www.adaptivelab.com/
5. IE http://www.ie.com.au/